Mailchimp Pricing Changes

Mailchimp current pricing and changes over time. The data and tables below show the historical Mailchimp pricing changes in USD. Prices are updated automatically whenever they change.

February 3, 2025 Mailchimp Pricing

As of February 4, 2025, Mailchimp's pricing for their Marketing Platform is structured as follows:

Plan	Contacts	Monthly Emails	Price
Free	Up to 500	1,000	Free
Essentials	500	5,000	$13
Standard	500	6,000	$20
Premium	10,000	Unlimited	$350

For larger contact lists, prices vary: - Standard Plan: $45 for 1,500 contacts, $135 for 10,000 contacts, $450 for 50,000 contacts. - Premium Plan: $620 for 25,000 contacts, $815 for 50,000 contacts, $1,025 for 100,000 contacts, $1,600 for 200,000 contacts.

February 2, 2023 Mailchimp Pricing

In 2013, the free plan supported 2500 email sends per month which was reduced to 1000 in 2014.

March 4, 2022 Mailchimp Pricing

In 2022, Mailchimp's free plan allowed up to 2000 contacts or subscribers which was reduced to 500 in 2023. There was also a slight increase in the subscription price of all plans after 2022.

June 3, 2021 Mailchimp Pricing

In November 2021, Mailchimp was acquired by Intuit for $ 12 billion. By the start of 2022, Mailchimp Essential and Standard plans prices had increased from $9 and $14 to $11 and $17 respectively.

March 4, 2019 Mailchimp Pricing

In 2019, Mailchimp had Pro, Grow, and Free plans which became premium, standard, Essentials, and Free in 2020. Additionally, the number of emails you could send per month for 2k contacts dropped from 12,000 to 10,000 in 2020.

April 4, 2018 Mailchimp Pricing

In 2018 Mailchimp had New Business, Growing Business, and Pro Marketer plans which became Pro, Grow, and Free in 2019 with no change in price.

February 4, 2014 Mailchimp Pricing

Between 2014 and 2018, there were no major changes in Mailchimp pricing.

February 4, 2013 Mailchimp Pricing

In 2013, Mailchimp had two subscription plans. Free for up to 2000 subscribers and Monthly plans based on the number of subscribers. It also had the pay-as-you-go plan which allowed buying sending credits that do not expire.

February 4, 2012 Mailchimp Pricing

This is what Mailchimp pricing looked like in 2012. Back then, Mailchimp had no limit on the amount of emails you can send per month. Only the free plan was limited to 12k emails per month.

August 20, 2009 Mailchimp Pricing

In 2009 the free plan was limited to 100 subscribers which was later increased to 500 subscribers in 2010. All paid plans allowed unlimited sending of emails.

Mailchimp prices above are automatically updated when they change. The pricing table image provides true pricing data fetched from the source in real time.