Wix Update on Subscription Price Increase on September 26th
Wix email update sent to subscribers notifying them of a subscription price increase starting September 26, 2025. Below is a screenshot of the update.

Wix is retiring the Combo, Unlimited, Pro, Business Basic, and VIP plans for existing users who have been on these legacy plans. These will be replaced with the new Light, Core, and Business plans.
- Combo Plan, which was previously $14/month, will become part of the Light Plan, which costs $17/month.
- Unlimited, Pro, and Business Basic Plans will now be replaced by the Core Plan.
Unlimited Plan, which was $18/month is now $29/month under the Core Plan. Storage space will increase from 20GB to 50GB when you transition from Unlimited to the Core Plan
Pro Plan which was $23/month is now $29/month under the Core plan.
- VIP Plan previously priced at $39/month will now be part of the Business Plan, which remains $39/month, no price change, but storage increases from 35GB to 100GB, along with additional features.
The table shows the price changes.
Old Plan | Old Price (Monthly) | New Plan | New Price (Monthly) | Price Increase ($) | Price Increase (%) |
---|---|---|---|---|---|
Combo | $14 | Light | $17 | $3 | 21.43% |
Unlimited | $18 | Core | $29 | $11 | 61.11% |
Pro | $23 | Core | $29 | $6 | 26.09% |
Business Basic | $23 | Core | $29 | $6 | 26.09% |
VIP | $39 | Business | $39 | $0 | 0% |
It is important to note that the 2-year and 3-year payment plans come at discounted rates. If you log in to your Wix account, you may see lower prices if you opt for multi-year billing. Additionally, prices shown on the pricing page are for the monthly rates billed annually. If you choose to pay monthly, the subscription price will be higher. You should as well be prepared for the additional cost of tax that will be added at checkout.
We will continue monitoring Wix price changes and update them on the Wix Pricing History page.